I was watching Ultimate Strongman on Channel 5 and noticed the event seem to be sponsored by AnarchyStrength.co.uk
https://anarchystrength.co.uk/
They use the anarchy symbol and the colour black across lots of their merchandise.
Not sure whether libcommers here think it's a good idea to promote anarchism or the most flagrant appropriation and commercialisation of anarchism yet seen?
Also this makes me lean towards cash-in
https://www.metafilter.com/171049/its-anti-fascist-not-anti-fashion
It looks like it is just apprpriation of the symbol. The 'about us' section doesn't mention anything about anarchy or even close to it.